Digital Marketer - Harini OSC

Tuesday, October 08, 2013

Google Analytics's two new tabs - Acquisition Overview and Channels

Acquisition Overview: My POV - A Fastfood

A quick dashboard to present which includes only important elements from each division (Organic/Direct/Referral/Paid/Social/Email) that any business/management like to hear:
  • Visits
  • New Visits
  • Bounce Rate
  • Pages/Visit
  • Avg Duration &
  • CONVERSIONS
Channels:

A detailed listing of each data point given in Overview.

Conclusion: Useful for quicker reports, grab all important elements at one shot!

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