Online Crisis Management/ Online Reputation Management and SEO

From sometime i was thinking to draft on Online Reputation Management...

And these are some points which i thought of..

Online Crisis Management:

Having profiles in Social Media websites
Pro-active Participation
Giving a clear cut idea about your brand/reputation
Manage the online crisis (if any) with the appropriate actions immediately therefore giving the public relations the right things about you/your organization
Help the public and clarify them if any questions about your brand, service, product, organization or technology setting up an interactive conversation thereby getting customers


Monitoring your online Reputation:
Social Networks and Communities
Online Reviews Websites depending on your industry
Groups like Yahoo Answers
Discussion Forums
Email updates - set your brand in alerts to get know what’s going on with your brand with help of google alerts

I liked to draft it as an article.. but nowadays i hardly get time to write... so updated as blog post..